Bruce Buffer

Eskimo Supreme

Bruce Buffer · 2026

What does it take to claim the title of Dublin's greatest rapper? For Eskimo Supreme, apparently, a bold statement and an actual goat. His latest release, Bruce Buffer, arrives with an eccentric music video in which the Irish rapper walks through Dublin accompanied by a goat, turning his claim to being the city's GOAT into an entertaining visual concept. The track combines rap with EDM-inspired production, giving the release an energetic musical direction that complements its playful attitude. Rather than taking itself too seriously, Bruce Buffer embraces exaggeration, humour and confidence, using an unconventional concept to make its presence felt. The video is central to the release's appeal. Bringing a real goat into the streets of Dublin gives a literal interpretation to the familiar hip-hop expression GOAT, meaning Greatest of All Time. The result is a memorable visual that reflects Eskimo Supreme's willingness to push beyond conventional music video ideas and approach his work with a strong sense of personality. Behind the humour is an artist with considerable experience in Irish hip-hop. Eskimo Supreme first gained prominence as part of the duo Versatile, which became one of the country's most recognised rap acts. The group achieved hundreds of millions of streams, sold out major Irish venues and won Best Hip Hop Act at the Urban Music Awards in London in 2020. During his time with Versatile, he also collaborated with international hip-hop names including Coolio and D12. The group performed at major festivals such as Electric Picnic and Longitude, while Eskimo later toured internationally as an opening act for Snoop Dogg alongside D12, performing at more than 25 arena concerts across Europe and Australia. Having begun his solo career in 2025, Eskimo Supreme is now developing his next chapter with Greenback Records, ahead of a debut solo album planned for 2027. Bruce Buffer offers a glimpse of his approach, combining energetic production with the irreverent humour and confidence that have become part of his artistic identity.